Compliance Guides & Updates

Plain-English guides to FTC, ASA, GDPR, EU AI Act and global marketing compliance law — written for marketers, not lawyers.

EU AI Act6 min read19 May 2026

EU AI Act Article 50 — What Marketing Agencies Need to Know Before August 2026

The EU AI Act Article 50 comes into force on 2 August 2026. If your agency uses AI to write marketing copy, ads or sales pages, here's exactly what you need to do before the deadline.

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FTC5 min read19 May 2026

FTC Earnings Claim Rules — Are Your Income Claims Illegal?

The FTC is actively pursuing marketers making unsubstantiated earnings claims. Course creators, coaches and affiliate marketers are in the crosshairs. Here's what's legal and what isn't.

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ASA / UK5 min read19 May 2026

ASA CAP Code Violations — The 7 Most Common Mistakes UK Marketers Make

The ASA and CMA are actively pursuing UK marketers for CAP Code violations. Here are the 7 most common mistakes and how to fix them before you get a complaint.

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GDPR6 min read19 May 2026

GDPR Email Marketing Compliance — What Every Marketer Needs to Know in 2026

GDPR fines for email marketing violations have exceeded €1 billion globally. Here's what every email marketer needs to know about consent, opt-ins and data rights in 2026.

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Compliance7 min read19 May 2026

Marketing Compliance Checklist 2026 — 16 Things to Check Before You Launch

Before you launch your next campaign, funnel or sales page — run through this 16-point compliance checklist covering FTC, ASA, GDPR, EU AI Act, ACCC and CASL requirements.

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Compliance6 min read19 May 2026

AI Insurance Exclusions — Why Your PI Policy May Not Cover AI-Generated Marketing Copy

Major insurers including Berkley and RSA are quietly adding AI exclusions to Professional Indemnity policies. If your agency uses AI to write marketing copy, your PI cover may already have a gap you don't know about.

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